Harte Hanks Inc
Prices are adjusted according to historical splits.
Vitals
- Today's Low:
- $5.895
- Today's High:
- $6.3526
- Open Price:
- $5.99
- 52W Low:
- $5
- 52W High:
- $14.34
- Prev. Close:
- $6.08
- Volume:
- 28668
Company Statistics
- Market Cap.:
- $43.84 million
- Book Value:
- 2.854
- Revenue TTM:
- $203.54 million
- Operating Margin TTM:
- 3.54%
- Gross Profit TTM:
- $35.81 million
- Profit Margin:
- 14.13%
- Return on Assets TTM:
- 3.94%
- Return on Equity TTM:
- 45.79%
Company Profile
Harte Hanks Inc had its IPO on 1993-11-04 under the ticker symbol HHS.
The company operates in the Industrials sector and Conglomerates industry. Harte Hanks Inc has a staff strength of 1,881 employees.
Stock update
Shares of Harte Hanks Inc opened at $5.99 at the start of the last trading session i.e. 2023-09-12.
The stocks traded within a range of $5.9 - $6.35, and closed at $6.24.
This is a +2.63% increase from the previous day's closing price.
A total volume of 28,668 shares were traded at the close of the day’s session.
In the last one week, shares of Harte Hanks Inc have slipped by -2.8%.
Harte Hanks Inc's Key Ratios
Harte Hanks Inc has a market cap of $43.84 million, indicating a price to book ratio of 0 and a price to sales ratio of 0.4348.
In the last 12-months Harte Hanks Inc’s revenue was $203.54 million with a gross profit of $35.81 million and an EBITDA of $10.85 million. The EBITDA ratio measures Harte Hanks Inc's overall financial performance and is widely used to measure its profitability.
In the trailing 12-month period, Harte Hanks Inc’s operating margin was 3.54% while its return on assets stood at 3.94% with a return of equity of 45.79%.
In Q2, Harte Hanks Inc’s quarterly earnings growth was a negative -84.8% while revenue growth was a negative 1.6%.
Harte Hanks Inc’s PE and PEG Ratio
- Forward PE
- 6.2578
- Trailing PE
- 1.5916
- PEG
- 0.5215
Its diluted EPS in the last 12-months stands at $3.82 per share while it has a forward price to earnings multiple of 6.2578 and a PEG multiple of 0.5215. A low price to earnings ratio can mean the stock is attractively valued while a high ratio suggests the stock may be overvalued.
The PEG on the other hand provides a broader view compared to the P/E ratio and gives greater insight into Harte Hanks Inc’s profitability.
Harte Hanks Inc stock is trading at a EV to sales ratio of 0.5171 and a EV to EBITDA ratio of 4.7257. Its price to sales ratio in the trailing 12-months stood at 0.4348.
Harte Hanks Inc stock pays annual dividends of $0 per share, indicating a yield of 0% and a payout ratio of 0%.
Balance sheet and cash flow metrics
- Total Assets
- $114.66 million
- Total Liabilities
- $40.41 million
- Operating Cash Flow
- $-690000.00
- Capital Expenditure
- $690000
- Dividend Payout Ratio
- 0%
Harte Hanks Inc ended 2024 with $114.66 million in total assets and $0 in total liabilities. Its intangible assets were valued at $114.66 million while shareholder equity stood at $20.55 million.
Harte Hanks Inc ended 2024 with $0 in deferred long-term liabilities, $40.41 million in other current liabilities, 12221000.00 in common stock, $846.28 million in retained earnings and $2.40 million in goodwill. Its cash balance stood at $13.36 million and cash and short-term investments were $13.36 million. The company’s total short-term debt was $5,903,000 while long-term debt stood at $0.
Harte Hanks Inc’s total current assets stands at $63.95 million while long-term investments were $0 and short-term investments were $0. Its net receivables were $46.06 million compared to accounts payable of $17.89 million and inventory worth $3.34 million.
In 2024, Harte Hanks Inc's operating cash flow was $-690000.00 while its capital expenditure stood at $690000.
Comparatively, Harte Hanks Inc paid $0 in dividends in 2024.
Other key metrics
- Current Trading Price
- $6.24
- 52-Week High
- $14.34
- 52-Week Low
- $5
- Analyst Target Price
- $16.5
Harte Hanks Inc stock is currently trading at $6.24 per share. It touched a 52-week high of $14.34 and a 52-week low of $14.34. Analysts tracking the stock have a 12-month average target price of $16.5.
Its 50-day moving average was $5.76 and 200-day moving average was $8.44 The short ratio stood at 1.73 indicating a short percent outstanding of 0%.
Around 2561% of the company’s stock are held by insiders while 4508.1% are held by institutions.
Frequently Asked Questions About Harte Hanks Inc
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About
Harte Hanks, Inc. operates as a customer experience company in the United States and internationally. It operates through three segments: Marketing Services, Customer Care, and Fulfillment & Logistics Services. The company provides strategic guidance to help clients to plan and execute omni-channel marketing programs; audience identification, profiling, segmentation and prioritization, predictive modeling, and data strategy services; data hygiene and cleansing services; print, broadcast, direct mail, website, app, display, social, mobile, search engine marketing, and voice services; Website and app development, e-commerce enablement, database building and management, platform architecture creation, and marketing automation services; and outsourcing marketing operations solutions. It also offers customer experience management services comprising interact and resolve consumer concerns across hardware and software platforms, healthcare benefit plans, and recalls or a myriad of other customer service issues; CRM and digital transformation solutions to create meaningful customer interactions by connecting content between agent or AI-driven interfaces and web-based self-help tools and community forums; and intelligence-based B2B solutions that understand audiences and their behaviors, and then inspire and drive action to deliver results. In addition, the company provides product, print-on-demand, and mail fulfillment solutions, such as printing on demand, managing product recalls, and distributing literature and promotional products; custom solutions to engage audiences, target customers, support conferences, and appreciate employees; and third-party logistics and freight optimization services. It primarily serves B2B, consumer brand, financial services, retail, and healthcare vertical markets. The company was founded in 1923 and is headquartered in Chelmsford, Massachusetts.